OUR INITIATIVES: 2022
EASTON EDUKIDS
Easton Urban Kapital has always been passionate about making a positive impact on society. One of our biggest dreams is to help people get a proper education—everyone should have access to it regardless of their background, especially young generations. We believe education is an essential thing to help them obtain a chance at better lives.
In 2022, we decided to continue the past Easton CSR initiatives—to help kids receive the proper education they need to expand their knowledge, grow creatively, and achieve their dreams. As a development company that focuses on building residential projects, we have people who help us to construct and maintain our projects, such as builders, foremen, cleaners, and security guards. On this occasion, we are pleased to help those who are close to us by providing education funds for their children. This financial aid is for one school year and we will send it to them every six months. In addition, we also give them special gifts to support their studies, like stationeries, lunch boxes, bags, and other school essentials.
This initiative has been running well for one semester and now, we're entering the second semester. We are beyond grateful to see our eastonkids can study well at school. We hope that our initiative can enhance the education of young generations to make a good impact on our surroundings, especially those closest to us.
PAST INITIATIVES: 2021
RUMAH FAYE
In July, 2021, Easton Urban Kapital realized their promise to support the community in the education sector. As a development company that focuses on building residential projects that cater to young families, we think that it is appropriate to focus our CSR initiatives to help kids receive the education that they need to grow up into strong, independent, creative individuals.
While trying to find the right organization to help us distribute our funds to the right children, we came across Rumah Faye, a nonprofit organization whose vision is to free Indonesian children from trafficking, abuse, and exploitation.
After discussing with the team from Rumah Faye, we found out that their team works from Prevention, Rescue, and Recovery stages. They also create a safe haven for victimized kids and provide them with counseling, education, and life skills. We feel that their mission is in line with our dreams, so we decided to provide them with a financial aid that they can use to help the children in their safe houses.
We would also like to encourage you to support Rumah Faye. There are multiple ways to contribute: (1) sharing the work that they do with your friends & family, (2) volunteering being a part of their team, or (3) making a donation on your own!
You can find all the information about their mission and how to contribute on their website.
TERARTAI
Besides Rumah Faye, we also teamed up with TERARTAI to design some gifts for our beloved eastonfam. TERARTAI is a social business that works together with special-needs communities, namely those with autism, down syndrome, and cerebral palsy by co-creating arts and turning them into wearable arts and souvenirs.
When we approached TERARTAI for our collaboration, the first thing that they proposed was the design concept. It was decided that the main concept for all of the artworks will be based on "Solid Ground". We believed that a solid ground is important when it comes to building a house and a home. With a solid ground, the house can be brave through any season, wind, rain, even storm.
TERARTAI proposed three different interpretations about "Solid Ground" which will later be the design of the gift for eastonfam in the form of a scarf.
SOLID GROUND HELPS US GROW BETTER AND STRONGER
The skyscraper soaring high captures our opportunity to move forward in our journey, growing better and stronger.
SOLID GROUND IS BELIEVING IN MYSELF EVEN IN THE IMPOSSIBLES
The tall mountain resembles the challenging moments in our lives that, at times, leave us feeling hopeless. But when our grounds are solid, no matter how hard the challenges may be, we will keep moving forward, believing that the challenges we face are meant to mold us, not break us.
SOLID GROUND IS TO BE AT PEACE WITH WHO I AM
This paints diversity of our personal growth represented by variety of houses across the flourishing field. Some days we feel vulnerable, even left behind when seeing how others are progressing differently than we are, but don't lose heart as we are all wonderfully made to walk different journeys of life. Like these houses, we come in different shapes and colors; beautiful in our own ways.
After the talented artists in TERARTAI have finished painting some designs, we decided on 5 designs to be printed on our scarves. We're beyond glad that turns out our eastonfam love the gift as much as we do.
You can find all the information about TERARTAI on their website and Instagram.
WE NEED YOUR HELP
Our CSR Initiatives will not end here. We would to do this consistently.
So, if you are part of a nonprofit organization or organizing a charity event focusing on education, fill down the form below and we can discuss how Easton Urban Kapital can contribute to your cause.
CONTACT
CSR Inquiry
Please let us know if you need any help from our CSR effort:
Head Office
PT. Easton Urban Kapital
Rukan Taman Meruya N-32
Meruya Utara, Kembangan
Jakarta Barat
11620
Follow us on Instagram @EastonUrbanKapital